Bidfood has raised over £9,423 for The One Foundation to fund clean water projects in Africa. Some of the funds were raised through the 5L Challenge, where participants including Bidfood CEO Andrew Selley and EDUcatering editor Morag Wilson were tasked with living off just five litres of water during World Water Day on 22nd March. This included for all their washing, cooking and drinking needs – an everyday task for millions of people around the world without access to clean water and a stark difference from the 150 litres of water an average person in the UK uses per day.
The Give Water Give Life campaign launched on 13th March and ran for two weeks across 24 Bidfood sites nationwide. It challenged employees to get involved in fundraising and promotional activities. It aimed to raise awareness of the global water crisis and fundraise to help towards the 663m people around the world who still don’t have access to clean water.
With every £4 donated changing the life of someone living in a water-starved community, the funds will directly impact 2,356 people.
“Albeit a difficult challenge, what resonated with me was carrying my five-litre jerry can around with me all day, knowing that the contents of it was all I could have for 24 hours,” said Selley. “It was a very thought-provoking exercise and a real eye opener. I would definitely encourage others to take on the challenge.”
To support One Drinks, visit www.onedifference.org/givewater.