1 in 5 consumers ‘would consider becoming vegan’

1 in 5 consumers ‘would consider becoming vegan’

Almost one-fifth of respondents to a survey on the environment said they would consider becoming vegan. The UK’s current vegan population is around 1%.

The survey of 2,000 adults commissioned by The Vegan Society shows the growing interest in vegan lifestyles, which more caterers are reporting having to consider more carefully when creating menus.

The charity has launched an environmental campaign, Plate Up for the Planet, to urge people to ‘eat to save the world’ by understanding that the meat and dairy industry is a contributor to greenhouse gas emissions. The survey found that only a fifth of consumers are aware that farming cows and sheep contributes to climate change.

“We’re always told to change our light bulbs, cycle to work or take shorter showers but the huge carbon footprint of animal agriculture is largely ignored when it comes to fighting climate change,” said Louise Davies, head of campaigns and policy at The Vegan Society.

“Going vegan is one of the most significant things an individual can do to help combat climate change and protect our natural world – why not give it a try?”

The survey found that Brits were good at reducing their carbon emissions in other ways, with 78% of people recycling and 58% taking reusable bags to the supermarket. Just 15% choose to eat less meat and 8% eat less dairy to help the environment.