The Marine Conservation Society (MCS) has updated its Good Fish Guide, helping consumers to make the right sustainable decision when buying fish and seafood.
The launch has led the MCS to highlight the importance of understand what you are buying, where it is from and how it is caught or farmed and it is urging consumers to take the time to use the tools on offer to make sustainable choices.
“Choosing sustainable seafood is a complex issue not helped by a lack of clear labelling on most seafood products,” said Bernadette Clarke, MSC Good Fish Guide programme manager. “That lack of information means that consumers need all the help they can get. Using the Good Fish Guide will point people in the right direction and start the sustainability conversation with the fishmonger or restaurant. If consumers can start asking ‘Is that sustainable?’, seafood suppliers will need to have an answer.”
Popular seafood with updated ratings in the latest guide include squid, which is now a ‘fish to avoid’; dover sole, which is a green-rated ‘good choice’ unless its is trawled from the Irish Sea or electric-pulse trawled from the North Sea; haddock, which is rated ‘best choice’ is sourced from Rockall fishery and is largely a ‘good choice; and Alaskan pollock, which is rated ‘best choice’.