Young’s Foodservice and Alaska Seafood Marketing Institute (ASMI) have held a roadshow to improve education to children around fish and seafood.
Group workshops were delivered to more than 300 children at a school in Derbyshire. The sessions gave children a comprehensive overview of the seafood industry and taught them how fish are caught, filleted and prepared. Working alongside the ASMI, Young’s helped to reinforce the importance of sustainably sourced seafood and the health benefits of eating fish at least twice a week.
“It is our responsibility to help close the knowledge gap between the fish on our plates and its origins,” said Adrian Greaves, foodservice director at Young’s Foodservice. “We’re delighted to play a significant part in educating the next generation about the journey of our food and inspiring them to eat a healthy diet.
“The two-day roadshow was a huge success it was great to see students engaging and getting involved with making their own fish fingers. We look forward to continuing to build our relationships with the whole school and developing our vision to inspire children to love fish for now and for generations to come!”